Every business has processes that no off-the-shelf software fits: an approval that runs on paper, a register kept in a spreadsheet, data copied between two systems every morning. Hiring developers to fix these rarely makes commercial sense.
Low-code and automation platforms exist for exactly this gap.
Zoho Creator
Build custom business apps with low code — web and mobile, instantly.
Best for: Digitizing paper forms and Excel-based processes. Pricing: Paid per user; free trial available
Read the full Zoho Creator breakdown or try it free.
Zoho Flow
Connect your apps and automate workflows — a Zapier alternative.
Best for: Automating the copy-paste between your business tools. Pricing: Paid by task volume; free trial
Read the full Zoho Flow breakdown or try it free.
Zoho Catalyst
Serverless developer platform — build and scale without managing servers.
Best for: Developers building integrations and custom backends. Pricing: Generous free tier; pay-as-you-go (free plan available)
Read the full Zoho Catalyst breakdown or try it free.
Zoho RPA
Robotic process automation — teach bots your repetitive desktop work.
Best for: Back offices doing high-volume manual data entry. Pricing: Paid plans; free trial available
Read the full Zoho RPA breakdown or try it free.
Zoho QEngine
Codeless test automation for web and mobile apps.
Best for: QA teams without dedicated automation engineers. Pricing: Paid plans; free trial available
Read the full Zoho QEngine breakdown or try it free.
Zoho IoT
Build and run connected-device solutions on a low-code IoT platform.
Best for: System integrators and facilities with connected equipment. Pricing: Solution-based pricing; demo available
Read the full Zoho IoT breakdown or try it free.
Zoho Digital Adoption Platform
In-app guides and walkthroughs so users actually adopt your software.
Best for: SaaS products and internal tools with training pain. Pricing: Paid plans; demo available
Read the full Zoho Digital Adoption Platform breakdown or try it free.
Zoho Zia Agents
Deploy AI agents that actually do work across your Zoho apps.
Best for: Teams ready to automate work with AI, safely. Pricing: Plans by agent usage; trial available
Read the full Zoho Zia Agents breakdown or try it free.
Zoho Office Integrator
Embed full document, sheet and slide editors inside your own app.
Best for: Product teams needing in-app document editing. Pricing: Free tier; paid by document volume (free plan available)
Read the full Zoho Office Integrator breakdown or try it free.
Zoho ZeptoMail
Transactional email API — OTPs, receipts and alerts that actually arrive.
Best for: Apps and websites sending OTPs, receipts and notifications. Pricing: Pay-per-credits; generous starter credits (free plan available)
Read the full Zoho ZeptoMail breakdown or try it free.
How to choose
- Automate the process that wastes the most hours, not the one that is most interesting.
- If you only need two apps to talk to each other, use an integration tool rather than building an app.
- Low-code still needs an owner internally — someone has to maintain what you build.
- Start with one process end to end before expanding.
Automation works best on top of connected systems. See the full Zoho app directory for what integrates natively.
Compare every option side by side in our full Zoho directory for UAE business.
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